In the "Dear John" poster, it is made obvious to the audience that the film was previously a novel and also shows that it was a bestseller. Previously, romance orientated novels which have been bestsellers have often been highly successful films. For example, Twilight. This generates further appeal as there is a section of the audience who will be almost desperate to watch the film. The star factor is introduced by the bold, large "Nicholas Sparks" informing the audience that there is a character they may have enjoyed in previous films and creates appeal for the audience to learn of his new role and see how his acting has developed. The title "Dear John" is in the same font as "Nicholas Sparks", the change in colour from "Dear" to "John" highlights the character John's significance in this film and makes it obvious to the audience the name of the character in which Nicholas Sparks plays.
In the "Remember Me" poster, the title "Remember Me" is shown in bold and in red. It's prominence allows the audience to remember the title of the film with relative ease, and would divert attention from even the most difficult to distract individuals. The actors with roles in the film are listed at the top, to inform the audience of who will be starring in this romantic comedy. Anyone who gains personal inspiration from the characters may go and see the film just due to their presence. The poster also displays the films success at festivals, which increases the films credibility and would interest the more technically interested viewer.
